As a pastor, you have more influence with people than you probably even realize. Members of your church and community are interested in what you have to say. But, when it comes to presenting yourself online and communicating on social media, it can be difficult to know what to post or how to engage with others. We’re here to help. In this blog post, we will discuss six easy ways that you can reach your community on social media.
1. Share Encouraging Posts
It only takes a minute or two on social media to realize that it can be filled with negativity. As a pastor, you have the opportunity to be a light in this dark, online world. You can use your social media platforms to encourage and inspire your followers.
2. Post Family Moments & Milestones
Many in your church and community look up to you. Show them that you place a high priority on your family. This could be pictures of family time, your child’s sports or concerts, etc. This can set a good example and inspire others to focus more on their loved ones.
3. Be Quick To Offer Praise & Support
Social media should be a two-way street. It’s not just about what you post, but you should interact with others, too. A simple “happy birthday” or “congratulations” can go a long way. Or, sometimes people may come to your social account looking for support. Be quick to let these individuals know that you are praying for them.
4. Invite People To Church
You can use your social pages to invite your community to church. Be careful not to overdo it, but a few posts each month can be a great way to let others know that they’re welcome at your services. Never underestimate the power of an invite.
5. Share Stories of Life-Change
People are moved most when they hear life-changing stories. Share about how God is moving through your church. This could be people deciding to be baptized, a short testimony of how someone came to Christ, or other praise reports that come in. Be sure to leave names absent unless you have asked their permission to share.
6. Generate Friendly Conversation
The purpose of social media is to socialize! Spark conversation on your page with friendly questions or images. This could be a great way to increase engagement and to learn more about your friends. The responses could even lead to a sermon illustration or talking point.
CMG Is Here To Help You
Social graphics, whether quotes or prompts for engagement, can make a major impact on your online pages. Church Motion Graphics offers a large collection of scroll-stopping images that are easy to download and share. Or, you can take it a step further by customizing them with the included Photoshop files or with CMG Editor. These social graphics can be purchased individually, or you can join a CMG Plus or Premium Subscription to gain unlimited access.See All CMG Social Graphics